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Monday, January 12, 2009

Give Your Products a Voice - 4 Benefits to Using a Product Tour

If you sell your products online why not create a multi-media product tour to help promote your product.

Online video and audio can engage your website visitors and help them learn more about your products.

A product tour can demonstrate the positive benefits of your products, increasing your customers willingness to make a purchase.

Research show that interactive rich media is five times as effective as standard online marketing techniques. Rich media is also significantly raid data recovery restore at increasing brand awareness and favorability. It helps get your message across and increases their interest in purchasing your product. An online product tour is also available for your visitors to view 24 hours a day, 7 days a week.

An interactive product tour can increase your sales by:

1. Grabbing Attention - a product tour uses video, voice over narration and music.

2. Building Interest - consider a product tour as an infomercial. Extolling the benefits of your product through the use of visual, audio and a persuasive sales script. Much more interesting and eye catching then straight-forward static text.

3. Creating Desire - . Once you've shown your customers all the benefits your product has to offer, they start to imagine themselves owning one.

4. Stimulate Action - By grabbing attention, building interest and creating the desire, a product tour can convince your potential customers to make that purchase!

As more and more consumers have broadband internet joint life insurance at home, and the vast majority of internet-enabled computers have a Flash player installed, this means the time is right for online media. People are spending more time than ever online and making more purchasing decisions and purchases online. And according to research, people with broadband earn more - and spend more when shopping online - than dial-up users.

So next time you're updating your website, why not consider incorporating a multi-media product tour?

Alison Pitman
Professional Voiceover Artist. Provider of audio recordings for business including, podcasts, website audio, phone system recordings, training and presentation narrations, corporate video narrations, product tour audio, radio and television commercials and much more.

Please visit my website to hear my demos www.thephonevoice.com/http://www.thephonevoice.com/

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